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Latest News

27th July 2020

A guide to sentiment analysis

The benefits, challenges, limitations and power of sentiment analysis, which gives meaning to brand, competitor and industry mentions

23rd July 2020

A Q&A with Eulogy CEO Lis Field

We spoke to Lis Field about Eulogy’s new report Riding The New Wave of Disruption and how PR & Comms can make use of innovation

29th June 2020

PR Measurement 101: Establishing a successful framework

Knowing your audience, avoiding vanity metrics and other key takeaways from Chichi Osuagwu’s webinar on Global PR Measurement