Signal AI x Kelp’s technology dives deep into what drives reputation—revealing which tools, techniques, and platforms can advance any company’s reputation across a vast array of influential audiences.

That’s because, rather than run-of-the-mill surveys, our insights are fueled by:

  • 2 billion relevant, omni-channel data points analysed annually
  • Apples-to-apples analysis of 500+ companies across more than 40 sectors
  • Deep-dives into over 300 reputational topics, most specific to your industry
  • A.I. -powered metrics, including our entity-level sentiment analysis

Every action a company takes—from embracing sustainability to launching new innovations—shapes its reputation.

For the first time, you can not only quantify your reputation, but more importantly, know which actions will help you outpace your competitors.

What we do

We tell you where you stand.

We benchmark your reputation against the best (and worst)in your industry, and beyond. We measure how you stack up on hundreds of topics - from “R&D” to “Diversity”- across storylines within Purpose, Innovation and Performance.

This means you can learn from the best in business - even if they’re not in your business.

“For the first time, you can not only quantify your reputation, but more importantly, know which actions will help you outpace your competitors”

We tell you where you’re going.

We built the most in-depth look into what shapes reputation. Our analytics suite allows you to dive into each of your industry’s reputation drivers. And with live dashboard access, you can explore and understand the winning topics across dozens of direct competitors and hundreds of the world’s most influential organisations.

We show the best route to get there.

Our team of analysts provides in-depth reports on the actions and narrative that will deliver the biggest impact, helping you and your teams identify the most important trends, and make the best bets.

Trusted by

Additional resources

Our in-house experts and brand ambassadors share their insights.

Webinar

How Experian gets ahead of end of year reporting

Exec Connect Live

The Myths We Tell Ourselves About Tech

Exec Connect Live

ESG, Technology and Business Leadership - What is coming in the next 5 years?

Exec Connect Live

The Reputation Data Revolution and the Winners and Losers in Corporate Reputation