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The Signal AI Blog
How four major brands navigated reputational crisis
5.17.23 / 5 min read
Access to the right data can help comms teams act swiftly and smartly
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Exec Connect London: How communicators are handling the AI boom
5.12.23 / 3 min read
Key takeaways from our latest breakfast discussing how AI is transforming PR
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Exec Connect Boston: Championing reputation as an asset and tackling the future of the workplace
5.9.23 / 3 min read
Last week, PR and comms executives representing many of Boston’s leading sectors – from pharma to finance – gathered in…
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Little competition, big opportunity: Five topics brands should be discussing
5.3.23 / 5 min read
Low-competition areas of conversation that can drive a brand’s positive sentiment
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Is your brand really measuring sentiment or just averaging ‘good’ and ‘bad’ words?
4.26.23 / 4 min read
State-of-the-art transformer technology (the “T” in ChatGPT) underpins Signal AI’s new sentiment engine, offering a 20% accuracy gain over previous…
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For Earth Day 2023, vague climate pledges remain a reputational liability
4.21.23 / 4 min read
Happy (almost) Earth Day! Hats off to the tireless communications teams who’ve once again conquered the yearly “We have to…
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Brand perception is notoriously hard to quantify. AI can help
4.6.23 / 4 min read
When 80% of market value is determined by reputation, what’s a communications leader to do?
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Exec Connect US: RTO, ESG storytelling and channel evolution
3.20.23 / 3 min read
A deep dive into some of the most pressing issues and trends facing communicators and business decision makers today
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Exec Connect UK: ESG, layoffs, and metaverse take center stage
3.14.23 / 3 min read
A deep dive into some of the most pressing issues and trends facing communicators and business decision makers today
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Crisis Communications 101: The global nature of risks and how to spot them
3.10.23 / 4 min read
With the sources for a crisis growing exponentially, communicators need to build a risk radar to stay one step ahead.
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Elon Musk gets four times more negative coverage than 49 other leading CEOs – combined
3.7.23 / 4 min read
An analysis of the mentions and reputations of 50 of the world’s leading CEOs, finds Elon Musk absolutely dominating coverage,…
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Four trends that reshaped finance in Q4
2.15.23 / 4 min read
The latest analysis on Finance from the Signal AI 500
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Exec Connect Live video highlights: Data for progress, Comms driving ESG, and a new Reputation Ranking
11.28.22 / 4 min read
A round-up of the key takeaways from the Signal AI Exec Connect Live
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