Blog

We’re never far from a Twitter thread promoting the next viral social media trend. Here we delve into the sensational #BottleCapChallenge.

Here we take a look at the good, the bad, and the ugly, in the news this week.

Here we take a look at the good, the bad, and the ugly, in the news this week.

We track media coverage of the US Democratic Party presidential primaries. Following the first debates we have updated the tracker for June.

Here we take a look at the good, the bad, and the ugly, in the news this week.

At Signal A.I. we’ve been using AI to track media coverage of the US Democratic Party presidential primaries. Here is the data from January to May.

Here we take a look at the good, the bad, and the ugly, in the news this week.

Following Nigel Farage’s claim that the BBC didn’t give The Brexit Party enough airtime during the EU elections, we look at the data.

In the dark about the outage? After the recent blackout in Argentina, Uraguay, and Paraguay, we shed some light on the subject.

Key Findings Female players received 41% less coverage than male players in tennis during the last four Grand Slams. Of the top 10 most covered tennis players, only two were women: Serena Williams (4th) and Simona Halep (8th). The only time that a women’s event got a higher spike of mentions, was during the 2018 […]

The collapse of Jamie Oliver’s restaurant chains signals the death of the British High Street. We dig into the unsurprising demise of casual dining.

It can be hard to capitalise on in-moment PR opportunities, here we look at the trend of milkshake attacks on right-wing figures and how brands responded.