Category: Media Measurement
If you’re thinking of investing in a PR tool and don’t know where to start, you’ll be pleased to know we’ve done the legwork for you.
Media monitoring is the act of tracking topics across media output. Here we explain what it is and why it’s important.
In a world where the use of social media and digital channels have become commonplace in PR, we often forget just how powerful print advertising can be.
Follow this blog post for the daily takeaways from the Milken Institute Global Conference 2019.
Now that the conference is over, and its record-breaking 109,000 attendees have gone home, we look back at the key organisations and topics (as nominated by Ovum) that hit the headlines last week.
Follow this blog post for the daily takeaways from the 2019 Mobile World Congress.
Which car companies are getting the most media coverage for their corporate social responsibility initiatives.
Brexit was the number one news story based on media mentions in the UK press in 2018.
Read how foreign media helps UK universities make more revenue from international students.
What does the next phase of growth hold for Signal? What are our plans and priorities?