Category: Reputation Management
Access to a media monitoring platform is just the start. You need to prioritise these essential PR metrics.
Getting the best media coverage for your brand is a difficult undertaking for any PR professional. Here are the steps you can take to ensure you get the best.
Here we’ll take you through best practice for monitoring news and social content.
Media monitoring is the act of tracking topics across media output. Here we explain what it is and why it’s important.
The collapse of Jamie Oliver’s restaurant chains signals the death of the British High Street. We dig into the unsurprising demise of casual dining.
It can be hard to capitalise on in-moment PR opportunities, here we look at the trend of milkshake attacks on right-wing figures and how brands responded.
In a world where the use of social media and digital channels have become commonplace in PR, we often forget just how powerful print advertising can be.
Follow this blog post for the daily takeaways from the Milken Institute Global Conference 2019.
Follow this blog post for the daily takeaways from the 2019 Mobile World Congress.
We’ve tracked 50 of the largest financial firms to see who is getting their AI message out.
The UK energy market is a competitive market. We explore industry trends via media coverage.
We analysed media coverage in the smartphone market to uncover five lessons for PR’s.