Category: Brand Monitoring

13th August 2019

Essential PR Metrics

Access to a media monitoring platform is just the start. You need to prioritise these essential PR metrics.

30th July 2019

Best practice for monitoring news and social content

Here we’ll take you through best practice for monitoring news and social content.

23rd July 2019

What is media monitoring and why is it important?

Media monitoring is the act of tracking topics across media output. Here we explain what it is and why it’s important.

17th June 2019

Sinking our Teeth into the Casual Dining Crunch

The collapse of Jamie Oliver’s restaurant chains signals the death of the British High Street. We dig into the unsurprising demise of casual dining.

23rd May 2019

Brain Freeze or PR Headache?

It can be hard to capitalise on in-moment PR opportunities, here we look at the trend of milkshake attacks on right-wing figures and how brands responded.

25th February 2019

Mobile World Congress 19 Daily Roundups

Follow this blog post for the daily takeaways from the 2019 Mobile World Congress.

4th February 2019

Getting The Story Across: 2018 A.I. Message Penetration in the Financial Sector

We’ve tracked 50 of the largest financial firms to see who is getting their AI message out.

25th January 2019

The Rise of the Small Energy Supplier

The UK energy market is a competitive market. We explore industry trends via media coverage.

6th December 2018

Five lessons for PR professionals from the smartphone market in 2018

We analysed media coverage in the smartphone market to uncover five lessons for PR’s.

5th September 2018

Why Signal A.I. is invaluable for new business pitches

Read how agencies are using Signal to compile info and gather intel on potential clients.

23rd July 2018

Did the FIFA World Cup sponsors reap an earned media reward?

Which sponsors were the winners and losers at the FIFA World Cup 2018?