Tag: PR

20th August 2019

How to prevent a PR crisis

Your brand’s reputation is its most valuable asset and a PR crisis its biggest threat. By following these steps, you can get ahead of a crisis before it explodes.

15th August 2019

9 different PR tools for 2019

If you’re thinking of investing in a PR tool and don’t know where to start, you’ll be pleased to know we’ve done the legwork for you.

13th August 2019

Essential PR Metrics

Access to a media monitoring platform is just the start. You need to prioritise these essential PR metrics.

8th August 2019

Why is PR important?

There’s always a new business buzzword that will supposedly transform your brand, but PR will always be relevant. Here we answer, why is PR important?

6th August 2019

How to get the best media coverage

Getting the best media coverage for your brand is a difficult undertaking for any PR professional. Here are the steps you can take to ensure you get the best. 

1st August 2019

How does media monitoring work?

PR and Comms are hard to navigate and it is well known that media monitoring is important for businesses. But how does media monitoring work?

25th July 2019

Media coverage: what should I monitor?

To get the most out of media monitoring, you need to monitor more than just general media coverage. Here we answer the question, what should I monitor?

23rd May 2019

Brain Freeze or PR Headache?

It can be hard to capitalise on in-moment PR opportunities, here we look at the trend of milkshake attacks on right-wing figures and how brands responded.

20th June 2018

Upskilling and hiring for the future of PR and Comms

Which skills, attributes and areas of knowledge are most in demand in PR today? Find out here.