Tag: PR & Communications

15th August 2019

9 different PR tools for 2019

If you’re thinking of investing in a PR tool and don’t know where to start, you’ll be pleased to know we’ve done the legwork for you.

13th August 2019

Essential PR Metrics

Access to a media monitoring platform is just the start. You need to prioritise these essential PR metrics.

8th August 2019

Why is PR important?

There’s always a new business buzzword that will supposedly transform your brand, but PR will always be relevant. Here we answer, why is PR important?

6th August 2019

How to get the best media coverage

Getting the best media coverage for your brand is a difficult undertaking for any PR professional. Here are the steps you can take to ensure you get the best. 

1st August 2019

How does media monitoring work?

PR and Comms are hard to navigate and it is well known that media monitoring is important for businesses. But how does media monitoring work?

30th July 2019

Best practice for monitoring news and social content

Here we’ll take you through best practice for monitoring news and social content.

25th July 2019

Media coverage: what should I monitor?

To get the most out of media monitoring, you need to monitor more than just general media coverage. Here we answer the question, what should I monitor?

3rd May 2019

The Power of Print Advertising: Lessons from the Subway

In a world where the use of social media and digital channels have become commonplace in PR, we often forget just how powerful print advertising can be.

29th March 2019

PR Teams Should Stop Doing These 3 Things

There are so many day-to-day tasks that are crucial to any PR role. But in the age of automation, there are always better – and less time exhaustive – ways to do them.

22nd March 2019

Six PR Tools to Boost Productivity

In the fast-paced world of PR, you need to be productive to succeed. There’s often too much to do, yet so little time. But not to fear! We’ve compiled a list of six handy tools you can use to complete daily tasks much more quickly.

14th March 2019

Simple PR Tricks to Maximize Media Coverage at Industry Events

The RSA conference is the information security event of the year. Discover what PR tactics smaller information security firms used to maximize their media coverage.

8th February 2019

A.I. in Energy: Hot Topic or Slow Burner?

Discover the Big 6’s media coverage relating to three key trends in the industry – A.I., innovation and renewables.