Resources

[Webinar] Don’t forget the politicians: The missing chapter of the CEOs guide to crisis management

In this on demand webinar Stuart Thomson, Head of Public Affairs at BDB Pitmans, discusses the benefits of engagement with political audiences and the steps to take if a crisis occurs.

PR & Comms: Tips for managing unpredictable data breaches

Data breaches can happen at any time, anywhere, and affect any organisation. So how can you ensure that you’re prepared to deal with cyber attacks as and when they happen?

Webinar: How to Avoid a Crisis Before it Happens

In this webinar Chase Fitzgerald discusses brands that have been burnt by preventable and avoidable crises

Rise of the Challenger Brands

Find out how challenger brands are winning against incumbents with a case study on the rise of the challenger banks.

8 Tips on How to Manage a PR Crisis Effectively

Once a scandal breaks, it has a life of its own. All you can do is help guide it as it grows, or withers and dies. But to do that effectively, you must stay ahead of the story. Download a copy of The Ultimate PR Crisis Management Guide.

Webinar: What does Impact really mean in PR Measurement?

Amy Wright, measurement veteran and Account Director at Media Measurement Limited provides insight into what impact means in PR measurement.

[Webinar] More than daily mentions: Can A.I. transform the role of PR?

In this panel discussion Felix Danczak, Head of Strategy, Dr. Sylvia Tippmann, Product Data Scientist and Dwane Van Der Sluis, Data Scientist at Signal share their insights on how A.I. analytics are shaping the future of PR & comms.

How A.I. is revolutionising PR: better media monitoring

Media monitoring should be quick, easy and insightful but traditional methods can often be the opposite. When tracking media coverage, you want to achieve two things: Extremely precise searches that exclude irrelevant coverage, and an efficient searching experience that isn’t time-exhaustive or unsustainable.

Webinar: Getting your Message out During Challenging Times

In this webinar Tim Cowen speaks on how he ensures positive initiatives get the media coverage they deserve, despite crises.

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Media Outlook: Seven Ways A.I. Is Set To Change In 2019

As we move into the Fourth Industrial Revolution, A.I. is profoundly revolutionising the way we live and work, driving change across every single industry.