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Introducing the Signal AI 500: The new global reputation ranking unveils areas to win in ESG, and the enduring importance of corporate performance
[Webinar] Reputation Management: navigating turbulent times for long-term success
In our August webinar, we discussed how companies can keep a long-term perspective on reputation when confronted with the challenges posed by Covid-19, systemic racism, sustainability and more.
We were joined by Jennifer Ogunleye, PR Manager at KPMG & Founding Member of the UK Black Comms Network, Lindsay Ridell, Senior Vice President of Corporate and Executive Communication at Hotwire Global, and Stuart Thomson, Head of Corporate Affairs at BDB Pitmans.
Our expert panelists shared their insights on the subject and left us with some key messages:
- The importance of authenticity and strong brand values
- Routinely taking the temperature of your reputation
- People first: Ensuring your internal engagement is as strong as your external
- Speaking the language of leadership to help them understand the value of comms
Download the webinar to find out more.
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