[Webcast] Staying one step ahead of a PR crisis
Handled badly, a crisis can have a significant impact on your organizations’ reputation. Handled well, PR & Comms teams can not only protect their business, but they can elevate their own reputation within an organization. But a crisis is still a crisis, and strategies and processes have to be formed to help manage the effect on your business.
But what if you could not just prepare for a crisis, but see it coming and mitigate its impact on your business?
With the right information ahead of time surfaced by an AI-powered tool, you can spot a crisis emerging as it happens, buy your organization time and form a more appropriate response for a crisis.
Watch this short webcast, expand your crisis comms knowledge and stay one step ahead of your CEO:
- Stay ahead of the story to buy valuable time and stay in control
- Inform your response using the past mistakes of others
- Prepare for crises ahead of time with horizon scanning
- Do a proper post-mortem of a crisis to grow your standing and stop it happening again.